EDA, Inc. and KeenCorp create partnership to equip leaders to create compelling, high-performance cultures that last with AI Technology.
(Kansas City, United States of America, Rotterdam, The Netherlands) 20th February 2025
Executive Development Associates, Inc. dba EDA, Inc. (EDA) and KeenCorp are excited to announce a groundbreaking partnership that combines decades of executive development expertise with cutting-edge AI-powered cultural intelligence. Together, they are launching a world-class innovative culture management suite designed to equip leaders to proactively build, sustain, and optimize high-performance workplace cultures in real-time.
EDA, with over 40 years of experience in executive development, assessments, research, and pioneering AI-driven tools, joins forces with KeenCorp, an innovative leader in GDPR-compliant AI cultural intelligence. This partnership equips leaders with the tools they need to confidently navigate today’s disorienting workforce and market challenges, while ensuring employees feel supported, safe, and engaged.
Why This Partnership Matters to Leaders
EDA and KeenCorp’s combined expertise offers organizations a transformative solution to:
- Deliver measurable results aligned with strategic goals,
- Elevate employee engagement and satisfaction,
- Reduce costly turnover,
- Drive higher productivity, and
- Enhance enterprise value.
Additionally, the partnership’s tools provide critical advantages for acquisition due diligence, post-merger integration, and tracking progress in large-scale transformational initiatives.
The Power of Real-Time Culture Management
Traditional culture and engagement surveys fall short in today’s fast-paced environment with their lagging indicators, low participation rates, and significant administrative burdens for HR teams. EDA and KeenCorp’s partnership eliminate these challenges with a disruptive AI-driven culture suite.
This new solution provides leaders with:
- Real-time insights into organizational culture and team dynamics,
- The ability to address challenges swiftly and strategically,
- A platform that prioritizes data security and employee privacy, and
- An objective, data-driven approach to managing culture, free from “gut feel” guesswork.
By addressing both the positives and negatives within the workplace culture, leaders proactively can foster trust, accountability, and alignment— all while protecting employee data and identities.
A Vision for the Future of Work
Bonnie Hagemann, CEO of EDA and co-founder of WomenExecs on Boards, shared her excitement about the collaboration:
“As we developed CultureVue™, EDA’s AI-powered platform that eliminates the need for traditional culture and engagement surveys, we realized the need for a global partnership to address the growing complexities of today’s workplace. KeenCorp’s Index, a powerful and complementary AI technology as well as their expert and experienced team make them the perfect collaborator. Together, we’re revolutionizing how leaders address cultural challenges—moving from reactive responses to proactive, real-time solutions.”
Viktor Mirovic, Co-founder and CEO of KeenCorp, echoed this enthusiasm:
“In today’s volatile geopolitical and economic climate, leaders face immense uncertainty. Traditional control systems fail to incorporate human capital into the day-to-day management cycle, leaving culture to be an afterthought. By integrating EDA’s expertise with KeenCorp’s AI-driven tools, leaders can finally take control of their culture, leveraging objective data to drive performance and minimize risk. This is a game-changer for organizations striving to stay competitive in an ever-changing world.
For more information, please contact:
Bonnie Hagemann at [email protected] or
Viktor Mirovic at [email protected]
