OUR VISION

At KeenCorp we know that people are vital in the success or failure of every business. So understanding them based on reliable data, reported in real-time, helps to act faster and be more successful.

We believe that one day every organization will have KeenCorp’s unique, proprietary measurement and tracking software as part of their essential boardroom KPI’s.

WE ARE KEENCORP

Back in 2011 the KeenCorp founders started the company with decades of experience in psycholinguistics, artificial intelligence, organizational management and corporate finance. Today, from its base in the Netherlands the company operates globally, with a growing client base across 5 continents.

Hans Hemels

Hans Hemels
CEO

Hans Hemels (52) has 25+ years of experience, 12 years of which in executive leadership and board-level positions, most recently at Korn Ferry Hay Group and the Dutch National Railways (NS). Hans leads KeenCorp in its scale-up phase, strategy & execution, team and Value Added Reseller dynamics and business development.

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Viktor Mirovic

Viktor Mirovic
Co-Founder | Finance

With 20 years of experience in “hands-on” venture capital and corporate finance Viktor Mirovic (45) leads KeenCorp with his experience in structuring, strategy design and business development as the company’s CFO. Previously Viktor was CFO of AND Publishers, a listed software company on EURONEXT, which he restructured back into profitability.

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Bruno Jakic

Bruno Jakic
Co-Founder | Artificial Intelligence

Bruno Jakic (35) is a computer programmer from the age of 12. With a master’s degree in Artificial Intelligence, Bruno is the former CTO of 8 consecutive year award-winning ecommerce player iBOOD.com, which was sold to Media-Saturn. He co-wrote ‘Hacking Europe’ and is an active speaker on Ai. He is also a director of Ai Applied.

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Mark Mooij

Mark Mooij
Co-Founder | Artificial Intelligence

Mark Mooij (35) also has a master’s degree in Artificial Intelligence. At KeenCorp Mark specializes in sentiment analysis and is involved in business development as KeenCorp’s product owner. He has worked with Bruno since university. They co-founded Ai Applied in 2007, helping businesses to win with Ai for over a decade.

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Jurgen Steeman

Jurgen Steeman
Co-Founder | Psycholinguistic Analysis

Jurgen Steeman (57) is an engineer, but has grown a leadership consultancy for Fortune 500 companies following his post-doctorate degree in change management. During his career he has trained over 5,000 leaders and staff. Jurgen has developed an assessment method to self-awareness and sustainable behavioral change. He is author of the book ‘Golden Box Method’.

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Femke Marsman

Femke Marsman
Co-Founder | Intervention Design

Femke Marsman (47) has a consulting background, like Jurgen and heads up consulting and business development at KeenCorp. Femke trained as a psychologist and has been running a successful private coaching and consulting practice for 18 years. She is a fan of employee engagement training and advises multiple companies in this domain.

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Ed Juline

Ed Juline
Americas | Business Development

Ed Juline (50) is leading KeenCorp’s business development in the Americas. Ed has 25 years of experience in a wide variety of large organizations like Toyota and IBM, as well as private equity owned and family companies. This has developed his keen sense to know when and where problems and opportunities can arise. He has a personal passion for employee engagement initiatives and data science.

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Jean-Pierre van Lin

Jean-Pierre van Lin
Marketing | Business Development

Jean-Pierre van Lin (52) leads KeenCorp’s marketing development and communication. With years of experience with corporate giants (Heineken, SABMiller, Diageo, Tesco) and several start-up businesses (e.g. Circle Health by ex-Goldman Sachs execs), he has launched brands and businesses in over 25 countries.

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Let's Discuss?

"Blind spots are dangerous to your business. Make sure you become aware of them before it's too late. Let's discuss.”
Hans Hemels, CEO
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